Press & PR

Exhibitors gain much more value from a show when PR is planned from week one. To ensure maximum attention from the appropriate media, with timely information and eye-catching product launches and press conferences, Versio defines, manages and monitors PR, whether through our own PR team or your preferred supplier.

Using Versio ensures the best support, with experienced staff to plan your campaign, maximise sponsorship opportunities, produce the right material, handle media relations and manage journalists and photographers pre-show and on-site. We plan media relations integrated with your event objectives, keeping the right media informed and delivering a well-run press office with all the information, people and 'newsworthiness' journalists require.

Post event tracking of coverage in industry magazines and newspapers, as well as maintaining good relationships with key journalists, is all part of the service to ensure you and your clients' brands and messages reach their audience at full strength.